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What are the various approaches for selecting target markets?
Once a firm understand its markets and the suitable bases for segmenting such markets, this should choose an approach for deciding its target markets.
There are various approaches for selecting target markets which are as given below: undifferentiated approach, concentration approach and multi segment approach.
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Discuss about the combination of push and pull sales promotion strategies. Combination of push and pull sales promotion strategies Car dealers frequently provide a
sir, i want to creative assignments based on models of consumer behaviour
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