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What are the needs for retention?
Need for Retention:
There are several interesting facts upon the basis of past researches about getting a customer and retaining him.
a) Obtaining new customer costs five times more than satisfying an existing customer.
b) Onto an average, companies lose ten percent of customers every year.
c) The customer profit rate rise over the lifetime of retained customer.
d) A five percent reduction in customer attrition may raise the profit rate by 25 to eighty five percent.
Marketing function: The function of approach of the marketing consists of a number of activities called marketing functions. A marketing function is "an act or operation or
What is related product diversification? A company may diversity through broadening its product line in associated products or unrelated products or might both in associated as
Importance of Effective communication Effective communication is very important to organisations, which is why they use a variety of promotional tools. Advertising, sales promo
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assignment theory for budgeting decision
Determine the flexibility of advertising tool Flexibility of this tool is good since it can be used to communicate with a national audience or a particular specialised segment.
#Should video game companies continue to alter their products to include other functions such as email? Shouldvideo_game_companies_continue_to_alter_their_products_to_include_othe
Question 1 (a) Relate the importance of well linking any visual aid to its specific message and explain the functions that visual aids can have. (b) The marketing officer of
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