Price and promotion, Marketing Management

Assignment Help:

Price

      The big sales will come from the ice creams and the diet cake following the representatives prices RM2 for a single scoop of ice cream, RM3 for a double scoop( excluding cone and cup), oat con for RM1.50, RM1 for the cup,a slice of diet cake RM3 these prices are very competitive but fairly conservative.

Place

      Central market is located in the city center whereby thousands of people come to visit each day. There is a huge traffic in the mall during weekends and on holiday. The location is well surrounded by colleges, banks offices etc., therefore there is a strong probability that the product will not miss to make the product know to customers. The parlor will be located at the ground floor nearby the sushi restaurant; the rent fee will be RM1000 per month and rm500 for the security.

Promotion

      Free sample of our product will be given at the grand opening, and t-shirts, caps, penswith the company's logo and the sentence 'bring winter in summer withSchovas" will be worn by employees.

A member card will be given for the 100 first customers and a free ice cream when the points reach 50.


Related Discussions:- Price and promotion

Buying situation, #questexplain buying situation change in the purchase of ...

#questexplain buying situation change in the purchase of following products and services ?a computer system ion..

Personal selling, What is the role of personal selling in presentation and ...

What is the role of personal selling in presentation and demonstration?

Caselet, considering the concept of product life cycle, where would you put...

considering the concept of product life cycle, where would you put video games in their life cycle?

Affordability based pricing, Affordability Based Pricing  : The affordab...

Affordability Based Pricing  : The affordability based pricing is relevant in regard  of  necessary  commodities,  which  meet  the  basic  requirement  of  all sections of peop

Explain the awareness to creative advertising, Question: You have just ...

Question: You have just won a National Best Creative award from Association Advertising Agencies and is being interviewed by a journalist. (a) He asks, according to you a

Mgt222. e-commerce, U-Build-It Hardware Company is a chain of five stores s...

U-Build-It Hardware Company is a chain of five stores selling hardware products in a Midwestern State. It offers a full range of hardware and gardening products, ranging from hand

What is line filling in product line, What is Line Filling in Product Line?...

What is Line Filling in Product Line? Line Filling: A product line can also be length though adding more items into present product range there are a few reasons for li

Test marketing., explain the various approaches better followed by smcg com...

explain the various approaches better followed by smcg companies in test marketing?

Discuss the different types of consumption, Question 1: "Perceived risk...

Question 1: "Perceived risk is a consumer's perception of the overall negativity of a course of action based upon as assessment of the possible negative outcomes and of the lik

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd