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value pricing products
Determination process: Estimating the demand for the product: the first step in determining the price of a new product is to estimate the anticipated demand of the product. H
What is test marketing? Explain the various approaches that are followed by FMCG companies in test marketing
Discuss the concept of the export processing zones. Export processing zones stands for EPZ : As not strictly speaking an entry-strategy, EPZs function as an “entry” with
what is affortability based pricing?
Question 1: (a) Explain what you understand by the term marketing concept and how it evolved from the production concept and the sales concept? (b) How does the marketing
Develop a strategy to help work teams implement change 1. Develop a work plan including timetable, key performance indicators, training needs, occupational health and safe
Question: "Customer care has long been a major training requirement for organizations which seek the so-called "sustainable competitive advantage". This comes as no surprise wh
Draw the typical profile(s) of Shoppers’ Stop customer segmen
What is concluded by definition of consumer behaviour? The definition of consumer behaviour conclude that this behaviour is the study of consumer about what they buy, while the
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