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Types of selling
We have categorized selling into different areas. For example:
Selling for a manufacturer
Selling for a distributor
Selling for a wholesaler
Selling for a retailer
Moreover, within these general categories there may be various subcategories.
Though, there is really no difference in selling for any of these entities. Often the terminology used to recognize a salesperson depends on the characteristics of the product and industry structure.
For instance, the salesperson may be called as:
However, it does not matter what product or service, industry the salesperson is involved with. All types of selling are generally the same and have something or other thing in common.
If a company were to follow a strategy of product adaptation-communications extension in a foreign market, an example of a product category that would fit this strategy would be __
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