Already have an account? Get multiple benefits of using own account!
Login in your account..!
Remember me
Don't have an account? Create your account in less than a minutes,
Forgot password? how can I recover my password now!
Enter right registered email to receive password!
Question 1 (a) Recode respondents based on the following: (i) Q2 into "unlikely" (1), "perhaps" (2) and "likely" (3) using the following classification:
Old and New Values
Old Value
New Value
1 to 2
1
3
2
4 to 5
(ii) Each of the 13 customer's rating attributes (Q6A to Q6M) on their primary financial provider into "low favourable" (1), "medium favourable" (2) and "high favourable" (3) groups based on the following groupings.
3 to 4
5 to 6
(iii) Number of dependent children, two or more should be classified into a single category labelled "2+". Rename each variable name with a suffix "_Recoded" and variable label with "Recoded ".
(b) Run two-way cross-tabulations of recoded likelihood to recommend with each of the 13 recoded customers rating attributes. Interpret and discuss the results and implications for management.
Differential between old and new concept of the marketing Basic of difference Old concept of the marketing New concept of the marketing
What is function of research of marketing? Functions of Research of Marketing: This means the intelligence service of organization marketing research assists in analyzing
What is Skimming Pricing Strategy? Skimming Pricing Strategy: This strategy comprises selling the new product at higher price and therefore limiting oneself to the upper
Milk consumption per day 1)250ml 2)500ml 3)1 litr 4)More than 1 litr
Explain about the Brand Equity. Brand Equity: Brand equity includes a set of assets correlated to the brand’s name and the symbols which adds to the value given by a prod
Q. Explain about Message format? a) Ad- copy for print media b) Ad-copy for broad cast media. c) Radio d) T.v
what are the problems with green marketing? And what are there remedies?
Q. Difficult to Evaluate percentage response? For estimate effectiveness some response is desired from the customers. However because total numbers of readers/ viewers of media
Question: As the marketing manager of a hotel, you have selected the SERVQUAL instrument to assess service quality in your organisation. In this context, a) Describe the di
Enumerate about the Objective Based Pricing This method is applicable to introduction of new (innovative) products. If, at introductory stage of the products, organisation wish
Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!
whatsapp: +1-415-670-9521
Phone: +1-415-670-9521
Email: [email protected]
All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd