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State about the Demand - pricing decisions
Demand also affects the price in a big way. When there is limited supply of a product and demand is high, people buy even if high prices are charged by the producer. However how high the price would be is dependent upon prospective buyers' capacity and willingness to pay and their preference for the product. In this context, price elasticity, i.e. responsiveness of demand to changes in price must also be kept in view.
What is the working of final or last barrier to exchange in channels distribution? All problem are signifies the discrepancy of quantity and assortment within the exchange proc
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