Standardisation - grading and branding, Marketing Management

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What are Standardisation, Grading, and Branding in marketing functions of physical treatment?

Standardisation, Grading, and Branding:

Standardisation implies setting up of requirement of a product. Grades of agriculture products are based upon such specifications and standards. Industrial goods are specified brand names by their manufactures to convey to the customers which their goods conform to specific precise standards. Such activities promote the sale of products.

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