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Q. Selection of an advertising agency by Rates Charged?
Rates Charged:- The rates offered by the advertising agency must be quite responsible. These rates must suits the pocket of client and should be within ad-budget of client. It is of particular significance to the advertiser to know the rates charged by ad-agency for rendering various services so that advertisement can compare advertising cost with benefits expected from advertising. Rate of dissimilar ad-agencies which can serve our needs must be compared so as to select competitive ad-agency.
Explain the various approaches that are followed by FMCG companies in test marketing
Factors affecting the life cycle of a product: there are many factors that affect the life cycle of a product. Statement of Joe Dean is very important in this regard. He said, "th
place\distribution
Q. Evaluate the effectiveness of goodwill Advertisement ? Goodwill ads are issued to develop the image of the organization in the long run. The intention of these ads is to imp
Should video game companies continue to alter their products to include other functions, such as e-mail?
..physical evidence of at tea product..??
how do the vals influence marketing
What are the Marketing Objectives - pricing decisions A firm may have different marketing objectives like maximisation of profit, maximisation of sales, survival in the mar
What is Maturity Stage of Product Life Cycle? Maturity Stage: A period of a slowdown in sales growth as productions achieved acceptance by most potential buyers. Profits s
What are the factors in relationship marketing included? As we are involved into the process of maintaining, creating and improving strong, value-laden relationships along with
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