Selection of an advertising agency, Marketing Management

Assignment Help:

Q. Selection of an Advertising Agency?

The advertiser should be very careful in selecting the advertising agency. The success of advertising-campaign mainly depends on the selection of suitable ad-agency. There are around 625 registered advertising agencies operating in India. All agencies don't suit all advertisers. Advertisers may perhaps have different needs and requirements. Prior to making the choice of an advertising agency the advertiser should first be clear about the objectives of advertising appropriation for advertising budget. Following Factors must consider while selecting an Advertising Agency.


Related Discussions:- Selection of an advertising agency

distinguish in marketing concept and selling concept, 1. Write a note on i...

1. Write a note on importance of consumer behavior for a business firm? 2. Define the term 'Price'. 3. Distinguish between Marketing Concept and Selling Concept? 4. What are the ne

Third barrier of exchange in channels distribution, Explain the working of ...

Explain the working of third barrier of exchange in channels distribution. The third barrier arises through the variation in quantities and assortment demanded. Manufacturers u

marketing planning, types of marketing planning that a business organizat...

types of marketing planning that a business organization can adapt

Distinct stages in product life cycle, Q.  Described the distinct stages in...

Q.  Described the distinct stages in PLC? Ans.:  A product passes throughout distinct stages during its life and it is called product life cycle. The PLC is usually presented a

Principle of marketing, Place/distribution is a crucial aspect ofof the mar...

Place/distribution is a crucial aspect ofof the marketing mix.discuss this marketing mix variable and show how attention to it product to the consumer.

Decision making process, how a person make a decision before puchase a car ...

how a person make a decision before puchase a car and effect the decision making proces

What is brand extension, What is Brand Extension? Explain briefly. Br...

What is Brand Extension? Explain briefly. Brand Extension: A successful brand is such as a powerhouse containing adequate energy to illuminate distant territories which a

Management, Critically analyze Mr. Vincent’s reasoning.

Critically analyze Mr. Vincent’s reasoning.

How to use switch-case-end, MATLAB program to call all programs EX: 1: Prob...

MATLAB program to call all programs EX: 1: Problem P1 2: Problem P2 …………………………………… 6: Problem 6x how to write?

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd