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Define marketing mix
CASE STUDY- Chubb Security Systems Chubb, an organization noted for its locks and security systems, developed a security product particularly suited to manufacturing organizat
What is Penetration Pricing Strategy? Penetration Pricing Strategy: Penetration strategy comprises low prices into an order to capture a huge share of the market/right th
explain the various approaches that are followed by FMCG companies in test marketing
QUESTION (a) "The role of the Marketing Manager in the strategic marketing planning process is critical." Discuss this statement by giving suitable examples where appropriate.
Q. Illustrate the the advertising effects on National Income? Effect on National Income: - Advertising increase productive, promotes demand and promotes growth in agriculture
what is test marketing ? Explain various approaches that are followed by FMCG company in test marketing
critically analyse diesel''s marketing mix strategies
Augmented Product An augmented product is one with entity in addition to those required to serve its core function that defined it from other products available in its class.
Question 1: (i) Explain why the control system is an important aspect of the food and Beverage management of a hotel. (ii) Discuss the necessity and importance of docum
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