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Explain about the Use Associated Segmentation.
Use Associated Segmentation:
An extremely effective and popular form of segmentation categories consumers in conditions of product, brand or services usage characteristics as like usage rate, consciousness status and degree of brand loyalty.
Market segmentation Concept and definition: the concept of the market segment is based on the fact that the markets of the commodities are not homogenous but they are heterog
What are the advantages of licensing in marketing? Licensing comprises little involvement and expense. The simply cost is signing the policing and agreement its implementatio
3x(squared)=21
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if a consumer buys an item through a catalog over the phone with a credit card, is the credit card a channel member?
Define international marketing and furnish its features.
how do I incorporate GE matrix to the palm oil production?
What are the types of distribution channels in Place Strategies? Usually, a company has access to two main types of distribution channels as domestic intermediaries and foreign
The balance of the communications mix Role of advertising and sales promotions in business-to-business communications is mainly to support personal selling effort. This cont
Briefly describe Hofstede's dimensions of national culture. Geert Hofstede first researched the role of national culture within the organisation in a study of more thousand IBM
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