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Explain about Business Marketing.
When customer is the focus of all activities marketer has not to search customer to seek response to his products. Customer group is decided for whom the product is prepared and presented. All the environmental factors are studied by marketing department, keeping in mind the decided consumer group.
When customer-facing managers are asked whether their CRM initiatives have been a success , the chances are that many of them will say "no". Ask them why they failed, and they will
What are the advantages of exporting in marketing? The advantages of exporting are illustrated in below: • Manufacturing is home based therefore, this is less risky than ove
Analyse the value of an effective distribution network to the marketing of fast-moving consumer goods in highly competitive markets and describe the criteria you would use in order
Question: You have just won a National Best Creative award from Association Advertising Agencies and is being interviewed by a journalist. (a) He asks, according to you a
how cost structure influence o in pricing a product/
Marketing Management, Marketing ManagementDoes marketing exist solely to increase profit? If this is the case, then marketing in nonprofit organizations can be said to be useless.
the relationship between the 4Ps
Commercialization The eighth and last step in the new-product development procedure is commercialization. This step is introducing a fresh product into the market. The company
Advantage of the direct marketing: 1. Focued approach: it is possible to identify a very specifc target using direct marketing techniques. This makes it a very useful
what is test marketing ? Explain various approaches that are followed by FMCG company in test marketing..?
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