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Question 1:
(i). Describe briefly characteristics of relationship marketing.
(ii). Produce a report on relationship marketing for a forthcoming sales conference. Outline benefits of this practice to salespersons and the organisation.
Question 2:
(i). Identify and describe briefly an IT enabled service.
(ii). Describe 3 ethical issues to be considered with the service mentioned above in Q5 (i).
(iii). Outline 3 consumer values related to your answer in Q5 (i).
(iv). How can technology be used effectively for consumer welfare?
ingredient branding in the market place
The Company President has asked your 'event planning group' to prepare a report and presentation on a possible 4 day 'get-away' for the company's TOP GUN sales leaders as of Decemb
slotution required for this casestudy
Elaborate the term packaging? Even after the branding and development of product that product desires arise to fulfil all the other aspects of marketing mix. But most physical
inventory is a necessary evil. discuss
Need of the environmental analysis: the strategies that a company may adopt are influenced by the environment. An organization cannot keep itself insulated from the environment. I
Question 1: Describe why the three segments of the very young, the working women and the elders need different advertising strategies now. Introduction Seven Sub cla
Give a success story of marketing a goods in which a supplier has been dependable.
You are a manager in the investment industry, whose role is to provide investment portfolio advice and managementto a client, who is your investorprincipal. You should identify t
Explain about packaging in marketing functions of physical treatment. Packaging: Packaging has become one of the necessary services of modern marketing. This acts like a m
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