Presentation on event planning group, Marketing Management

Assignment Help:

The Company President has asked your 'event planning group' to prepare a report and presentation on a possible 4 day 'get-away' for the company's TOP GUN sales leaders as of December 2009. The corporate culture is 'work hard and reap the rewards'.

You should plan on having about 16 TOP GUN winners and another 5 Senior Managers. The group will be about 60% male and 40% female, and the average age is around 35.

The President would like your group to look at having the 'get away' in the southern states where the median daytime temperature is 70F or 20C.

The group will travel by Air 'economy 'class. The flight must be direct and leave Toronto Pearson Airport no later than 9AM and the return flight to Toronto must arrive in Toronto no later than 9PM. The location you choose must offer 'entertainment' districts, 'historic' sites, shopping, etc.

The company has arranged for the participants to park their vehicles at Pearson Airport.

 You are to consider the following when planning the event:

Wednesday will be a travel day - you are to determine the exact departure time based upon arriving at the destination no later than 3PM.

You are to ensure that the group travels with a commercial carrier and NOT with a discount or charter airline. You are to arrange for 'car' service from the airport to the destination hotel.

You are to select a 'four' or 'five' star hotel that is a major chain and NOT a boutique hotel.  The hotel must be located close to major attractions, entertainment areas, and is to have all of the expect amenities - lounge, dining, spa, exercise room, spacious guest rooms, pool area or beach, etc. 


Related Discussions:- Presentation on event planning group

Describe the various pricing methods, Question 1: What are the purposes...

Question 1: What are the purposes of a Food & Beverage control system for a first class medium-size hotel running 3 (three) Food & Beverage outlets including room service?

Marketing information system and marketing research, What is different betw...

What is different between Marketing Information System and Marketing research? Marketing Information System has extensive in scope with compared to marketing research. Whereas

Marketing concept, The Marketing Concept The marketing concept holds t...

The Marketing Concept The marketing concept holds that gaining organizational goals based on determining the wants and needs of target markets and delivering the desired satis

Number patterns, 1;6;15;28....Calculate the general term for this sequence....

1;6;15;28....Calculate the general term for this sequence.

What is brand extension, What is Brand Extension? Explain briefly. Br...

What is Brand Extension? Explain briefly. Brand Extension: A successful brand is such as a powerhouse containing adequate energy to illuminate distant territories which a

Potential liability losses, As risk manager, you are concerned about the ad...

As risk manager, you are concerned about the additional liability exposure the firm will face if it accepts the project. you obtain an estimate of the annual total loss distributio

How to select an ad agency, Q. How to select an ad agency? Financially...

Q. How to select an ad agency? Financially Sound: - The ad-agencies which are monetarily sound and have good turnover have better contract with media owners. The agencies whi

Define the term service recovery, Question: The emergence of the Servic...

Question: The emergence of the Service sector followed by stiff competition in the industry has brought about the need to be supported with immediate service recovery strategi

Channel planning, process involved in designing channels

process involved in designing channels

What is place utility in marketing, What is Place Utility in marketing? ...

What is Place Utility in marketing? Place Utility: This utility is given when a marketer gives the product at locations preferred through the all customers. Domino’s pizza

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd