Presentation on event planning group, Marketing Management

Assignment Help:

The Company President has asked your 'event planning group' to prepare a report and presentation on a possible 4 day 'get-away' for the company's TOP GUN sales leaders as of December 2009. The corporate culture is 'work hard and reap the rewards'.

You should plan on having about 16 TOP GUN winners and another 5 Senior Managers. The group will be about 60% male and 40% female, and the average age is around 35.

The President would like your group to look at having the 'get away' in the southern states where the median daytime temperature is 70F or 20C.

The group will travel by Air 'economy 'class. The flight must be direct and leave Toronto Pearson Airport no later than 9AM and the return flight to Toronto must arrive in Toronto no later than 9PM. The location you choose must offer 'entertainment' districts, 'historic' sites, shopping, etc.

The company has arranged for the participants to park their vehicles at Pearson Airport.

 You are to consider the following when planning the event:

Wednesday will be a travel day - you are to determine the exact departure time based upon arriving at the destination no later than 3PM.

You are to ensure that the group travels with a commercial carrier and NOT with a discount or charter airline. You are to arrange for 'car' service from the airport to the destination hotel.

You are to select a 'four' or 'five' star hotel that is a major chain and NOT a boutique hotel.  The hotel must be located close to major attractions, entertainment areas, and is to have all of the expect amenities - lounge, dining, spa, exercise room, spacious guest rooms, pool area or beach, etc. 


Related Discussions:- Presentation on event planning group

new product development, Disruptive innovations 1. appearance of somethi...

Disruptive innovations 1. appearance of something that did not exists before ex...(ipod, internet, telephone) 2. appearance of something that competes aggressively with existing

Reverse a calculation, Need some help reversing a calculation using Excel.

Need some help reversing a calculation using Excel.

Percenta, i dont understand a math question it says: A cclass of students c...

i dont understand a math question it says: A cclass of students conduct a servey of 1,000 students. The servey reveals 20% of the students speak spanish. How many students is that?

Component of modern concept of the marketing, Component of modern concept o...

Component of modern concept of the marketing: 1.      Customer oriented: the very first and the most important base of modern concept of marketing is that it is a customer

How many key elements are comprised in green marketing, How many key elemen...

How many key elements are comprised in green marketing? Definition of green marketing has three key elements: a) This is a subset of the overall marketing activity. b) Th

Relationship marketing concept in business, Question 1: "Various factor...

Question 1: "Various factors have created a need for businesses to move from a Traditional Marketing approach to a Relationship Marketing one." (a) Describe this statement.

Key challenges for a domestic company, Key challenges for a Domestic Compan...

Key challenges for a Domestic Company for Sustainability in Market -   Competitive pressure of global players : With the advent of open economy policy, the country ha

Service marketing, how was the need for this product identified?

how was the need for this product identified?

Break-even analysis, Break-Even Analysis   Break-even pricing (target p...

Break-Even Analysis   Break-even pricing (target profit pricing) is  tactic to setting up price to break- even on the cost of producing and marketing products or to make the ta

Differentiated pricing, Differentiated pricing  - Some of the firms char...

Differentiated pricing  - Some of the firms charge different prices for the similar product in different zones/ areas of the market. Sometimes, the differentiation in pricing is

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd