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How to promote a new brand?
State the Objectives of marketing communications Objectives of this module are to: Examine concept of exchange in the marketing context; Assess role of promotion in t
Uses of sales promotions: 1. For facilitating introduction of new products, 2. For retrieving lost accounts, 3. For overcoming a unique competitive situ
Q. Show the Economic Aspects of Advertising? Advertising has a variety of positive and negative economic aspects. The major positive economic effects are: It helps the producer
How are maximum benefits by marketing effort acquired? But maximum benefits under the circumstances are guaranteed when the client the country, for immediate implements a rigor
describe five challenes affecting markerters in 21st centuary
International Bonds and Markets (a) Calculate both Macaulay and modified durations of the 8-year, 8.5% coupon bond given a flat yield curve a 10%.
Explain about the public carriers or transport carriers in distribution channels. Public carriers or transport carriers: Transportation makes a cost centre within distrib
State the Pricing and factors affecting pricing decisions Price is the consideration in terms of money paid by consumers for bundle of benefits he/she derives by using service/
What are the needs for retention? Need for Retention: There are several interesting facts upon the basis of past researches about getting a customer and retaining him.
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