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What are Marketing-Service Agencies? Marketing-service agencies: Advertising agencies, marketing research firms, marketing consulting firms and other service providers w
A retail fast food chain is considering an expansion in new cities locally and internationally. Profitability has been on the increase and the board has taken the decision to inves
What are the ways of foreign market entry? The prospective global marketer has decided onto a market entry strategy and a marketing mix. Such are two main methods of foreign ma
For 1980 through 1996 e total exports E of the us can be modeled by E=-0.131^3 +5.033t^2-23.2t+233 where t is the number of years since 1980 in what year were the total exports abo
Illustrations of intangible satisfactions Illustrations of intangible satisfactions can be seen in social and psychological transactions involved increasingly with the work of
1. Tell me what topics you have chosen to write about....Choose any one of the three and tell me if you could ever see a career for yourself in that company.... Even if your answe
Answer for a caselet
Product related segmentation: Product use situations: one of the important bases is the product use situations. Different customers may use the same product in different use
1.Considering the concept of product life cycle, where would you put video games in their life cycle?
Q. Choice of an advertising agency by location? A main consideration in the choice of an advertising agency is location of office of agency. A significant amount of communicati
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