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what are the faciliting functons of marketing
Courts opened its first retail outlet in Mauritius in 1985, on the outskirts of Port Louis. It subsequently opened outlets in all the towns and big villages. However inspite of its
Customer's mental process of judging value: 1. The customer assigns weight age for each benefit; different benefits gain different weight age, depending on the priority
what ford needs to do to make sure it is sensitive to changes in the cultural environment in the country
Q. Show the Nature of Customers? Nature of Customers: An appropriate media plan should consider the type or class of consumers for whom advertising is to be done. Different c
Henry Assael Model of buying decision behavior along with thediagram
Brand equity: to understand the dynamics of brand, Aaker provides a framework called equity. Brand equity refers to a "set of assets and liabilities of a brand, its name and symbo
Effectiveness of the distribution channels: the main problem is to decide which of the alternatives would best satisfy the long term objectives of the firm taking in view the fact
pros, cons and risk associated with core marketing strategies of nike
Define International Marketing and furnish its features
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