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Explain the thinking of public about the public relations. The public often think of public relations like a glamorous job. These relations people seem to have been tarred alon
The inquiry beside unfair trade practices can be initiated: (i) On receiving a objection from any consumer (ii) On receiving a objection from registered-consumer-association
Marketing a value proposition: In a marketing endeavour, what the firm offers to the customer is not a mere physical product, it offers a value proposition. The product offer
Explain the stages in the Product Life Cycle with examples.
explain consumer mind is a black box
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Scope of the Marketing: Marketing is typically seen as the task of creating, programming promoting and delivering goods and services to consumers and businessman. In fact, m
Illustration of 3C of Marketing Triangle
What are four Ps correspond to the customers four Cs according to Robert Lauterborn? Robert Lauterborn suggested that the seller’s four Ps correspond to the customers four Cs
what is proposal solicitation in buying process
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