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Explain about marketing dynamics.
Marketing Dynamics:
Products and markets are very constantly changing because of technological advancements. Increasingly companies are using advanced technology to get the better of their competitors. The rising usage of the same technology by various companies has made it complicated for them to create and keep competitive advantage into the long run. There production cost per unit declines over time because of the learning effect that leads to reduction within the price of the product. Because of the advances into the communication technology, customers have achieved easy access to helpful and better information regarding the brands via the internet.
Factors affecting the choice of distribution channel Choice of an appropriate distribution channel is very significant as pricing as well as promotion strategy are dependent up
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Factors affecting marketing planning: a large number of factors affect the long term marketing planning. These factors can be grouped under four categories: Internal factors:
a firm 3 different types of mobile phone & clasification as S,N & S. the 3types have production requirements given by the following table. S N S cos
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(a) Find the main external forces triggering the need for organizational change. Pick three and discuss how they might necessitate behavioral change on the part of organization's e
What is Budget allocation Sales department receives the bulk of the marketing budget in the organisation market, and little is spent on research in comparison with the consum
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