m.com, Marketing Management

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Explain the Discrepancy of Assortment and Sorting. Discrepancy of Assortment and Sorting: Channel intermediaries occur to adjust the discrepancy of assortment from the pe

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1. What is test marketing? Explain the various approaches that are followed by FMCG companies in test marketing.

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A market development stage is the one that refers to the attempt needed to recognize a latent market (i.e., organizations that share a like need or want for something that does no

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psychological or functional motive?, The purchase of the smartphones by th...

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