Why ''supply'' has been more significant than ''purchasing'', Marketing Management

Explain why 'Supply' has been described as being more significant than 'Purchasing' for an organisation. 

Purchasing

Purchasing deals with the day-to-day buying of goods. Purchasing concentrates on the goods themselves containing whether they conform to the quality demanded, if they are priced appropriately, and make sure that they are delivered at the time needed to the correct location.

Supply

Supply concentrates on the method of relationships. Supply deals with significant considerations beyond the day-to-day containing:

  • Planning and executing a supply strategy;
  • managing the overall supply process;
  • considering suitability, feasibility and acceptability of outsourcing activities;
  • investigating whether strategic partnerships could be established, and
  • the number of suppliers it should use.

In Reck & Long's terms supply is method by nature.

 

Posted Date: 5/27/2013 1:17:12 AM | Location : United States







Related Discussions:- Why ''supply'' has been more significant than ''purchasing'', Assignment Help, Ask Question on Why ''supply'' has been more significant than ''purchasing'', Get Answer, Expert's Help, Why ''supply'' has been more significant than ''purchasing'' Discussions

Write discussion on Why ''supply'' has been more significant than ''purchasing''
Your posts are moderated
Related Questions
How should price be set on a product or service for the first time?

What are the various strategies of product mix

how to maintain quality assurance in management? whose procedures of manufacturing for goods in Pharmaceutical companies. please discuss in easy words?

Question 1: (a) What are the characteristics of a knowledge worker and how do they differ from those of the traditional worker? (b) Using relevant examples, illustrate how

Question 1: a) What is meant by Customer Relationship Management (CRM)? b) Nestlé's products include baby food, bottled water, breakfast cereals, coffee, confectionery, da

Types of Brands According to ownership: on the basis of the ownership, brand may of two types: Manufacturer brand: when brand is named after the name of the manufacturer

Customer Relationship Management Customer relationship management (CRM) has been described narrowly as a customer database management activity. Customer relationship manage

the rise of personal computers in the mid 1980s spurred interest in computer games

What are processes for selecting target Markets? Market Targeting: Once the form has known its market segment opportunities, this has to evaluate different segments and a

Ask question #Minimum 100 words should video games companies continue to alter their products to include other function , such as email?accepted#