Already have an account? Get multiple benefits of using own account!
Login in your account..!
Remember me
Don't have an account? Create your account in less than a minutes,
Forgot password? how can I recover my password now!
Enter right registered email to receive password!
Explain about the cultural factor in the consumer behaviour.
Cultural Factor: This factor affects the consumer behaviour through his culture, social class and subculture.
1. Culture:
This is a process is that people come together and consist of formed general action and reaction patterns, general methods of doing things, forming general values and beliefs to assist one decide what to perform or what not to perform.
2. Sub-Culture:
A subculture is a segment of huge culture entire member share differentiate patterns of behaviour part of nationality, rationality, religious and even age describe subculture.
For example: India as an entire consider as a culture but various states as Punjab, J&K and Haryana are taken as subculture.
marketing mix
How to promote a new brand?
What is the focus of selling concept? Selling Concept: Focus: The focus of the firm subsequent selling concept is onto pushing the products through understanding aggres
New product development: once a company has carefully segmented the market, chosen its target customers, identified their needs, and determined its market positioning, it is bette
What is Brand Extension? Explain briefly. Brand Extension: A successful brand is such as a powerhouse containing adequate energy to illuminate distant territories which a
(a) How can a firm's security policies contribute and relate to the six main business objectives? Give examples. (b) Define and discuss the use of cross-functional business pr
Give the example of marketing communications For instance, many organisations in airline industry have shifted their attention to the needs of travel trade, customers and compe
music2GOmulti-player marketing strategy review
Define the concept of strategy decision in product line. An associated product strategy decision comprises the consideration of the breadth and depth of the product line. As gi
Question 1: (i) What are the four major promotional tools used by a marketer? (ii) What kind of promotional mix will you select for; (a) Consumer durables? (b) Heavy
Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!
whatsapp: +91-977-207-8620
Phone: +91-977-207-8620
Email: [email protected]
All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd