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Question 1:
(a) What are the qualities that are required for a PR Practionner? (b) What is a corporate image? (c) What in particular distinguishes propaganda from public relations?(d) Why is it important to have the PR component in an organization?(e) Define public relations?(f) Explain how public relations can be used when addressing objectives in an organization?
Question 2:
"A press conference is a voluntary presentation of information to the media. In a press conference, you decide what information is presented, and who presents it. It is an opportunity to get your story on TV, radio or in the paper."
Explain the steps that you would use to organize a press conference?
Question 3:
Explain how public relations are distinct from journalism, advertising, selling and marketing?
Question 4:
One of the advantages of developing a PR Plan is that it allows you to assess your situation, establish your objectives and maintain greater control over your public relations program. Explain the key steps that could be used in establishing a PR Plan?
Explain about the Shopping Goods. Shopping Goods: These are usually expensive Homogeneous as well as Heterogeneous items. a. Homogeneous Goods: White goods as like T
Positioning: Meaning and definitions: positioning is a platform for the brand. It facilitates the brand of to get the target consumer. Positioning is the act of fixing the lo
what is ge matrix
Channel levels: The producer and the final customer are part of every channel. We will use the number of intermediary levels to designate the length of a channel. 1. Chann
Q. Explain types of Unfair Trade Practices? Following trade practices connected to advertising are held as Unfair Trade Practices under MRTP Act. (i) Falsely representing th
Question 1: The characteristics of services profoundly impact on the delivery of tourism and hospitality products. Discuss the strategies that you would use to control the neg
Objectives of measuring advertising: some advertisers do not bother to measure advertising effectiveness. They expect that the sales will ultimately increases by the reason of adv
why we need to study promotion in marketing?
where you want to go in life and how you are going to get there by using social media?
describe management skills
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