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What is marketing transaction?
A marketing transaction is one in that the buyer and the seller, not individual of the nature of the product, skill mutual satisfaction the seller onto selling the product and also making a profit as well as the buyer onto purchase and succeeding consumption of the product.
what is segmentation,positioning?
Considering the concept of product life cycle, where would you put video game in their life cycle
Point-of-Purchase Adver tising This is a technique of advertising designed to trigger impulse purchases through the use of eye-catching, attractive displays at the area
Explain with appropriate example the process of new product development. Explain also the importance of each step in the new product development process.
explain the various approach that are followed by SMCG companies in test marketing
How does cultural, social, personal and psychological factors influence buyer behaviour. Give examples
Function of the channels of distribution or the role of middle man or intermediaries: 1. Information: Middle men have a role in providing information about the market t
Role of source help the organization in following manner: 1) Source communication the communication to the target audience. He is the person who starts the communication proces
"For every 2 vans in a car-park,there were 9 cars.For every 1 motorcycle,there were 3 cars.After 7 motorcycles left the car-park,2/13 of the remaining vehicle were motorcycles.How
all triangles have right angles. is that right?
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