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Q. Define the Size of Ad-Budget?
Size of Ad-Budget: If amount of advertisement budget is more at that time costly media like national dailies, television and popular magazines can be selected. If amount of Ad-budget is less then media like banners, posters, cable-network, local newspaper and pamphlets will be suitable.
suggest how cultural values, beliefs and behaviour affect m,the marketing mix of a large bookstore chain
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Q. Effect on Children in aspect of advertising? Effect on Children: - When kids plus children watch an advertisement they are unable to assess the advantages and disadvantage
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