Pricing policy, Marketing Management

Pricing policy

Pricing policy is a highly visible and key component of a company's marketing strategy and marketing plan. A company's pricing policy is the ultimate expression of its marketing strategy.

At the end, no business transaction occurs unless everything else you do in your marketing plan culminates in a sale. The selling price should be justified, or is the outcome of the total marketing approach.

Posted Date: 10/19/2012 9:24:15 AM | Location : United States







Related Discussions:- Pricing policy, Assignment Help, Ask Question on Pricing policy, Get Answer, Expert's Help, Pricing policy Discussions

Write discussion on Pricing policy
Your posts are moderated
Related Questions

What is comprised in green or environmental marketing? Green or environmental marketing comprised all activities designed to generate and assist any exchanges intended to sat

Explain about the consumer behaviour studies. The consumer behaviour studies which how individual organization and groups select buy employ and dispose of goods and services, e

Effect on Product-Quality: - Advertising promotes competition as well as every advertiser wants to succeed in this competition. Advertiser recognizes that for long term success in

Question 1 How does e-business differ from the traditional business mechanism? Question 2 Describe the six components of business models Question 3 What is virtual private ne



QUESTION Environment is a factor in the development of planned communication. Competitors can think of changing the way of presenting their services and products and ultimatel

What is the role and status of sociality in the consumer behaviour? Social: This comprises family and their status and role. 1. Family: It also affect the buying behavi

A World of Marketing Communications All organisations - small and large, commercial, government, charities, educational and other not-for-profit organisations - need to communi