Market analyse to promote the product, Marketing Management

This assignment requires you to choose:

  • a product and find a market to promote your product, or
  • a market and analyse its needs and find a product to satisfy the uncovered need.

When giving your reasons for choosing a market give the comparisons to the next two markets you rejected.

Three steps in determining whether an international market is right are:

1. is there a need for the product?

2. can the potential market pay for the product?

3. is the market large enough?

In the process you will look at the statistics of the markets including the:

  • Culture & Tastes
  • Demographics
  • Geographic problems (distance, heat, cold, storage, shelf life etc)
  • Competition
  • Local demographics
  • Economics
  • Stability
  • Languages
  • Social structure
  • Legal regulations and enforcement effectiveness
  • Level of technology
  • Infrastructure.

You will list the sources of your information (Secondary Data) and what primary research you would undertake.

Posted Date: 3/4/2013 7:56:55 AM | Location : United States







Related Discussions:- Market analyse to promote the product, Assignment Help, Ask Question on Market analyse to promote the product, Get Answer, Expert's Help, Market analyse to promote the product Discussions

Write discussion on Market analyse to promote the product
Your posts are moderated
Related Questions
What is Blackberrys situational analysis and market position

if i make 22 dollars a day how much would i have if 2 days


What are the benefits of packaging in the product line? Benefits of Packaging are as given below: a. This protects a product in a means to the consumer. b. This provide

Q. Define the Media-Frequency in advertisement? Media-Frequency: Media-frequency demotes to average number of times the audience is exposed to media-vehicle in a specific per

Q. Message contents of advertisement? a) What ads. Needs to communicate to targeted audience through advertisement copy. b) Message is regarding:- c) High quality of prod


Identify FIVE main advantages of keeping an in-house IS function.   There are several significant advantages of maintaining an in-house IS function, five are listed below. H

A negative reaction on the part of buyer to price change by your company

what is 7P in marketing management