Explain numbers of features in marketing offer customers, Marketing Management

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Explain about the numbers of features in marketing offer more customers.

While the number of features into a marketing offer is more the customer feels which the marketer has offered him more the customer feels which the marketer has given him more value. Also he feels that his value expectations are met through purchasing the product. Although, standard chartered bank offers a global credit card to all its customers, when most of its competitions offers country exact cards.

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