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What is marketing audit in MIVE?
Marketing audit:
The marketing audit is, within some respects, where the raw material for the strategic control. Its function is to periodically ensure that the marketing plan emphasizes the countries strengths within ways which are compatible along with shifting market sentiments, fashions, preferences, current events, priorities and needs of relevant market players. It helps to classify marketing opportunities and new or potential markets.
How are fewer buyers in business market and the consumer market affected? Fewer Buyers: Within business market, buyers are fewer in number while compared to consumer market.
what are the core principles of msrketing
Discuss about Sales Promotion in shortly. Meaning of Sales Promotion: Sales promotion comprises several communications activities which try to offer added value or incent
what is down-market stretch?
The company 2TW manufactures and sells products overall Europe and is organised into dozens of strategic business units (SBUs). SBU managers, who report to regional directors, have
Flyers Flyers are newsprint pages, which are totally devoted to the advertising and promotion of an organization. They may be in black and white or colour but in recent days th
Question: "Marketing mix" is a general phrase used to describe the different kinds of choices organizations have to make in the whole process of bringing a product or service
In the early 90's M&M added peanut butter and almond varieties, blue was introduced in '95 and green in '97, Crispy M&M's made their debut in 1999 and Minis Mega Tubes in 2000. Now
Question 1 Read the CASE STUDY ' Selling the idea' below and then do the following. Produce an initial marketing strategy to develop appropriate geographic areas into targe
assess the impact of fiscal and monetary policy on business organisation and their activities ?
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