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Question :1 What is a consumer? List and describe them. Question 2: Explain in your own words what the consumer wants? Also list the four principle factors at when exa
Facilitating function: These functions make the marketing process easy and include financing, pricing, risk bearing, standardization and the market information etc. 1.
Question: "One of the key objectives of destination branding is to evoke such type of instant recognition that demarcates the destination from a crowded marketplace offering t
Targeting strategies: having segmented the market, the firm now has to choose its marketing strategies. There are three strategies to choose from: 1. Standardization: i
what is core concept of marketing
Identify and briefly describe four trends in the macro/market environment that will have or recently had an influence on the selected industry.
Factors which influence type of promotional strategies used by universities to increase enrolment
Q.How marketing & business are changing? Ans.: Companies should adopt a clear vision of the right direction in which to take their brands and challenged marketing c
The responsibility of the Marketing Communication Manager is to sense those elements that can not be strong now but which in the future may have an impact on the organization and
explain VAL"s theory and each types of custmors
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