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Question 1:
You are a marketing assistant for a manufacturer of a branded range of household cleaning products:
(a) Describe key factors that could be taken into account when setting the price of ONE of the products in your range.
(b) Describe how price could be used to support the positioning of your brand in the market for household cleaning products.
Question 2:
You are employed as a Marketing Assistant by a digital camera manufacturer. You have been asked by your Manager to produce a short report which:
(a) Describe how the Product Life Cycle can be used in your company's marketing audit Process.
(b) Examines how the marketing mix can change at the different stages of the Product Life Cycle for ONE of your company's products.
Q. How you will you measure the effectiveness of the ads? Advertising is a non personal structure of mass communication whose objective is to attract attention to provide infor
Briefly describe Hofstede's dimensions of national culture. Geert Hofstede first researched the role of national culture within the organisation in a study of more thousand IBM
How many types of participants are significant in distribution channels? There are following types of participants are significant in distribution channels as given below:
Question 1: You are a marketing assistant for a manufacturer of a branded range of household cleaning products: (a) Describe key factors that could be taken into account wh
Question: You have just won a National Best Creative award from Association Advertising Agencies and is being interviewed by a journalist. (a) He asks, according to you a
Select a generic product. Define its customer segmentation, marketing technique, customer service initiatives, and the approach used to marketing?
State the term- Channels of distribution You are aware that when a manufacturer of a product is located at one place, its consumers are located at innumerable places spread all
Q. Explain about Stero-typing in Advertising? Stereotyping demotes to presenting a group of people in certain roles only. Advertising has inward criticism for stereotyping wome
marketing process
The Nosmell Nutrient Compnay has placed an order for the coming month for 500 tons of nitrate, 800 tons of phosphate, and 1,200 tons of potash. The company blends these ingredients
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