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Screen the communication objective of your campaign
Determine the importance of Product - Marketing mix Product refers to goods and services offered by the organisation. A pair of shoes, a burger, a lipstick, all are product
Marketing Marketing involves the right product available in the right place at the accurate time and ensure that the customer is aware of the product. Marketing is necessar
Q. Evaluation of Advertising Media - Newspaper? Newspaper: - Newspaper is brought mainly for their news values. Newspapers are published in a variety of languages. In country l
What are the objectives of Marketing Information System? Objectives of Marketing Information System This comprises marketing planning system, implementation system and ma
Marketing and Society In working to meet the consumer's requirements, marketers can take some actions that are not accepted by all publics or consumers within the social secto
marketing mix and components
Question 1: You work for a new regional airline that has recently started serving Mauritius. It is a low-cost budget airline. a. Explain what are the characteristics of ser
Problem 1 You are the marketing manager of a bank and you want to persuade the general manager that it is important to include advertising in your organizations marketing commu
WILBUR SCHRAMM'S MODAL A well-known communication expert gives a important contribution in the field of communication. He customized the Shannon & Weaver's Model of communic
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