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Q. Explain the different Objectives of the advertising?
Answer: Introduction of Objectives is those end points towards which every activity of an organisation is oriented. Without setting objectives it is extremely difficult to control and manage any activity. Setting the goal as well as objective is a starting point of management.
Meaning of objectives of advertising is communication job to be accomplished among a defined audience in a given period of time.
Definition:-
As-per to the R.S.Davar:-"Advertising intends at educating the customers supplementing the salesmen enabling the dealers to face the competition however above all it is a link between producer and consumer."
Buying behaviour: Consumer decision making varies with the types of the buying decision. The decisions to buy toothpaste, a tennis racket, a personal computer, and a new car ar
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i want to add the 7p''s in hotel industry
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