What are the intangible goods, Marketing Management

Assignment Help:

What are the Intangible Goods

Intangible goods refer to services provided to individual consumers or to organisational buyers (industrial, institutional, commercial, government etc.). Services are basically intangible activities that provide want or need satisfaction. Medical treatment, banking, postal and insurance services etc., all fall in this category.

Related Discussions:- What are the intangible goods

Describe which method of primary data collection, Question: a) Many Mar...

Question: a) Many Marketing Managers have their favorite research techniques. Some maintain that the only way to collect primary data is through in-depth, qualitative research

State the term- public relations, State the term- Public Relations Pub...

State the term- Public Relations Public relations is 'the art and social science of analysing trends, predicting their consequences, counselling organisations' leadership and

Explain about the term ownership in briefly, Explain about the term ownersh...

Explain about the term ownership in briefly. Ownership: The most extensive type of participation of hundred percent ownerships and this involves the greatest commitment w

Case let, How are Indian customers visiting Shoppers’ stop any different fr...

How are Indian customers visiting Shoppers’ stop any different from customers of developed western countries?

What is consumer satisfaction about the marketing, What is consumer satisfa...

What is consumer satisfaction about the marketing? Consumer satisfaction: Today’s customers face a growing range of choices in the products and services they can buy. The

What moral rights does an author have on his work, QUESTION 1 A compute...

QUESTION 1 A computer contract is often in written form. What provisions would you expect to find in such a contract? QUESTION 2 (a) Mr & Mrs Williams have launched a n

(a+b)2 formula, can anybody tell me where (a+b)2 is applicable in real worl...

can anybody tell me where (a+b)2 is applicable in real world

What is the role of market intermediaries, What is the role of market inter...

What is the role of market intermediaries? Marketing Intermediaries: Marketing Intermediaries Firms which help the company to promote sell and distribute its goods to la

Consumer behaviour, suggest how cultural values, beliefs and behaviour affe...

suggest how cultural values, beliefs and behaviour affect m,the marketing mix of a large bookstore chain

small - scale industry products, What pricing strategy would you suggest t...

What pricing strategy would you suggest to a small - Scale Industry Products

Write Your Message!

Name

Email id

Message

Verfication Code

User Account

All Pages