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What are the Intangible Goods
Intangible goods refer to services provided to individual consumers or to organisational buyers (industrial, institutional, commercial, government etc.). Services are basically intangible activities that provide want or need satisfaction. Medical treatment, banking, postal and insurance services etc., all fall in this category.
What is economic utility of marketing? Economic Utility of Marketing: The extent to that, a product satisfied customer requirements and wants is called utility. The amount
State the Nature of Product - Choice of distribution channel Nature of the product considerably affects choice of channel of distribution. In case product is of technical n
The company 2TW manufactures and sells products overall Europe and is organised into dozens of strategic business units (SBUs). SBU managers, who report to regional directors, have
How do I work out the costings for the rsearch and how many questions should I be asking for a telephone interview?
Utility of the product life cycle 1. As forecasting tool: the study of product life cycle is an important tool for sales forecasting its study foretells that problems a
If b+c=3a,then the value of cotB/2 cotC/2 is equal to....
Question: Medical care facilities are free in the Government hospitals. However several private clinics exist in Mauritius. Clinic Darne is one of them. It is situated in the p
Explain about the Brand Equity. Brand Equity: Brand equity includes a set of assets correlated to the brand’s name and the symbols which adds to the value given by a prod
Open 'Cover: Open Cover is an insurance arrangement designed specifically to the need of those firms which have substantial import/export turnover and frequent transactions. Such
technolgoy can change the following three factors? a. politics b. lifestyle c. production process d. buying patterns
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