Real option for pharmaceutical company, Marketing Management

Assignment Help:

The management team of a four year old pharmaceutical company in Boston is developing an immunization against malaria. The team has just learned from the FDC that is has passed stage II (clinical) trials and will be able to move on to stage III. The expected net present value of the malaria drug as of today is estimated to be $600 million, if the firm succeeds in producing the drug. The research for the Stages I and II was entirely funded through a government grant.

The management team now has to raise outside capital to pass stage III. For that purpose, the CEO would like you to do a valuation of the company using real options pricing. Please assume that the discount rate for this project is 20% and use the data in the table below to model the real option. Assume that the costs for each stage have to be paid prior to starting the individual stage.

Comparable Statistics Sources: Lehman Brothers 2002, Biopharm 1999, Paraxel's Statistical Yearbook 2006

 Phase                          Average Duration       Probability to reach next phase           Cost

II (clinical)                              5 years                         25%                                         $100M

III (FDA)                                2 years                         33%                                         $40M

  1. Please explain how you would set up the valuation as a real option. What is the valuation of the company?

Related Discussions:- Real option for pharmaceutical company

Movements versus shifts, Problem: Movements Versus Shifts For each of th...

Problem: Movements Versus Shifts For each of the following statements, determine whether there has been a change in supply or change in quantity supplied. Draw a demand and supp

Scanning the demographic environment, Segmentation is an integral part of m...

Segmentation is an integral part of marketing process and it is common to witness many marketing campaigns fail due to improper segmentation strategies. Lack of knowledge of the de

Marketing, marketing strategy for guess perfume

marketing strategy for guess perfume

Case study, 1. What are the significant factors that have led to the succes...

1. What are the significant factors that have led to the success of Shoppers’ Stop? 2. Draw the typical profile(s) of Shoppers’ Stop customer segments.

Marketing mix, what is the concept of augmented product

what is the concept of augmented product

Give a review on pricing policies for pricing of services, Question 1: ...

Question 1: Teamwork as a concept has grown over the last 20 years, especially in the service industry. Thus, teamwork success is not automatic. Teams have to be established fo

Create a demand schedule and a supply schedule, Create a demand schedule an...

Create a demand schedule and a supply schedule for your product. Using these schedules, draw a demand curve and a supply curve using PowerPoint or Excel. Use these to deter

Explain about the age and stage in life cycle, Explain about the age and st...

Explain about the age and stage in life cycle. Age and Stage in Life Cycle: The need for various product changes along with passing of age. Life for all children and babi

Explain about the promotion strategies, Explain about the Promotion Strateg...

Explain about the Promotion Strategies. Promotion Strategies: The promotion strategies of a global marketing organization comprise advertising, promotion, sales, publicit

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd