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What is Socio-Cultural Segmentation? Socio-Cultural Segmentation: Consumer markets are subdivided within segments upon the origin of social-cultural variables as social c
Illustrate the Monitoring Performance Phase? Monitoring Performance Phase: If you have an internet marketing plan, then you can start implementing this right away. The f
Question 1 (a) Relate the importance of well linking any visual aid to its specific message and explain the functions that visual aids can have. (b) The marketing officer of
What are Business Analysis and Mark Share Analysis? Business Analysis and Mark Share Analysis: In this stage is very much significant in total process of latest product d
Franchising This is a form of company in which a firm sells the rights to create its product or service to other service providers who necessary operate under the selling firm'
Three stage channel of distribution When number of wholesalers used is large and they are scattered throughout the country, manufacturers often use the services of mercant
Q. Describe how can a company divide a market into segments? O R Explain basis for market segmentation? Ans. : Market may be segmented by using several relevant
QUESTION a) "Increasingly, companies are using direct marketing to reach carefully targeted customers more efficiently and to build stronger, more personal, one-to-one relation
Q. Explain the Steps in outlining advertising Budget? Steps in outlining advertising Budget 1) Setting advertisement Objective: - Prior to deciding on advertising budget the
Differential between old and new concept of the marketing Basic of difference Old concept of the marketing New concept of the marketing
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