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Question 1:
What role does copy play in a campaign? Why copy has to be written with great knowledge and skill.
Question 2:
Describe why Best possible execution of a campaign is as important as the creative and media work.
Question 3:
Describe why advertising objectives ought to be set up clearly at the outset. Why is it difficult to measure the return on investment of an advertising campaign?
Explain the term- Promotion of product Promotion: If product is manufactured keeping the consumer needs in mind, is rightly priced and made available at outlets convenient
Question 1: Brand loyalty is the customer's conscious or unconscious decision, through intention or behaviour, to repurchase a brand continually. In today's highly competitive
Describe the Four P's in marketing mix - Using a company of your choice, explain how this company is using the Four P's to gain successful position in the market. Demonstrate an
what are the approaches used by FMCG companies in test marketing?
Q. Show the Disadvantages of Support media ? 1) Detailed message can't be given by support advertising as passerbies' view the signboards are only for few seconds. 2) Someti
difference between marketing efficiency and marketing effectiveness
What are the parts of Convenience Goods? These are further divided within two goods: a. Staple convenience goods. All goods are consumed there by most people every day (for
The portfolio of products that a given organization produces for market consumption is the product mix.
Evaluating the degree of urinary obstruction: D.P. is a 63-year-old man who has been experiencing progressive difficulty with initiating the urinary stream and frequently need
Illustrates Advertisement and Ethics together in points? Advertisement and Ethics: Points of both illustrated below: a) The Advertising Standards Council of India (ASC
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