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Innovation
Any modernizing modification in a process or procedure which is increases the efficiency of that process or procedure. Information technology has been the catalyst for much of the innovation in American organization in the last 15 years.
how is marketing in 21 century
i have to market a luxury soap for a company and than present a promotional plan ,and i need elements to include in my presentation but don''t know how to start, please help,
do you think paradigm shifts having taken place in marketing?
brief explanation on positioning
DRAW THE TYPICAL PROFILES OF SHOPPERS STOP CUSTOMER SEGMENT
Define the nature of personal selling within significant points. Nature of personal selling: There are different types of sales jobs utilize to sell the product of the
how to do market segmentation
Question 1: a) What are the evaluative criteria marketing management can use to assess the usefulness of marketing segmentation variables? b) Explain how ‘organisational
State the Nature of Product - Choice of distribution channel Nature of the product considerably affects choice of channel of distribution. In case product is of technical n
factors which decide the broad area of scientific activity
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