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Question:
"Your most precious possession is not your financial assets. Your most precious possession is the people you have working there, and what they carry around in their heads, and their ability to work together."
Robert Reich
Discuss the above statement showing:
(a) The importance of people and knowledge in an organization.
(b) How knowledge management can effectively contribute in achieving and maintaining an organisation's competitive edge.
(c) Show the major myths which people generally associate to knowledge management.
Question 1: (i) Distinguish between global marketing and international marketing. (ii) Explain the similarities and differences of a free trade area, a customs union, a comm
the relationship between the 4Ps
Illustrates Advertisement and Ethics together in points? Advertisement and Ethics: Points of both illustrated below: a) The Advertising Standards Council of India (ASC
Market segmentation Concept and definition: the concept of the market segment is based on the fact that the markets of the commodities are not homogenous but they are heterog
Question 1: (a) What do you meant by "consumer behavior"? (b) Show characteristics of consumer behavior. Question 2: (a) What are "attitudes"? (b) Show characte
Question: The Kaiserburger fast-food operates to the following pre-determined standards: Raw material 50 kg @2.5 125 Direct labour 14 hrs @ 4.75 66.50 The A
Advertiser must avoid giving his advertising work that agency that handles the advertising work of his competitor. For the reason that in that case ad agency mayn't be in a positio
What is Mass Marketing? Mass Marketing: Into mass marketing consumers are impossible to differentiate and all are within one segment seller engages into mass production,
market testing
The product margin is calculated as product sales minus the direct costs of selling the product.
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