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Deciding on media for advertising: Deciding on reach, frequency, and impact: media selection involves finding the most cost -effective media to deliver the desired number of e
Question 1: (i) What are the four major promotional tools used by a marketer? (ii) What kind of promotional mix will you select for; (a) Consumer durables? (b) Heavy
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What is integrated marketing? Integrated Marketing: The duty of a marketer is to diverse marketing activities and assembles completely integrated marketing programs to pro
ZEZ Company is in the business of designing and printing bottle labels for soft drinks distributors. The company is, at present, facing very difficult times as recessionary economi
Q. Show the Media-Availability in advertising? Media-Availability: Sometimes it is probable that desired space for advertisements in print media is already booked by some oth
what are the marketion position errors in sri lanka
Screen the communication objective of your campaign
How is the global sourcing of labour effective in competition international developments? Global sourcing of labour: Innovative uses of labour upon a global origin are e
You are a manager in the investment industry, whose role is to provide investment portfolio advice and managementto a client, who is your investorprincipal. You should identify t
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