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Explain the term cost -pricing decisions, Explain the term Cost -pricing de...

Explain the term Cost -pricing decisions No business can survive unless it covers its cost of production and distribution. In large number of products, retail prices are c

Marketing strategy development - new product development, Marketing Strateg...

Marketing Strategy Development a. The fourth step is marketing strategy development that involves designing primary marketing strategy for a fresh product depends on the manuf

Block box, consumer mind is a block box

consumer mind is a block box

How they are manipulated to achieve competitive edge, Question 1: McCar...

Question 1: McCarthy (1960) formulated the concept of 4Ps- Product, Promotion, Price and Place marketing mix. For several years these were the principal foundation on which

Marketing, in context of marketing, explain three approaches that were use ...

in context of marketing, explain three approaches that were use in early days

Mba student at westwood college, what is: competencies, customers, and comp...

what is: competencies, customers, and competition?

Propose a one-year marketing communication plan, Question 1: Critically...

Question 1: Critically determine the different ways in which competitor advantage may be obtained by any firm of your choice. Question 2: You work as Marketing Communic

Identify the knowledge needs of an organisation, Question 1: (a) ‘Know...

Question 1: (a) ‘Knowledge is more than just an accumulation of bits of information.' Explain this statement in the light of the knowledge pyramid and the different types of

Requirements of a good marketing information system, Requirements of a good...

Requirements of a good marketing information system: 1.       Through there will be a several information component and activity component of a marketing information system yet