What is personal selling, Marketing Management

Assignment Help:

What is Personal Selling

Personal selling is traditionally perceived as an interpersonal communication tool which involves face-to-face activities undertaken by individuals, frequently representing an organisation, in order to inform, persuade or remind an individual or group to take appropriate action, as required by sponsor's representative. A salesperson engages in communication on a one-to-one basis where instantaneous feedback is possible. Costs associated with interpersonal communication are normally very large.

 


Related Discussions:- What is personal selling

Marketing, what ford needs to do to make sure it is sensitive to changes in...

what ford needs to do to make sure it is sensitive to changes in the cultural environment in the country

Ethical marketing and corporate social responsibility, Question 1: (a) ...

Question 1: (a) The Chartered Institute of Marketing describe marketing as "the management process responsible for identifying, anticipating and satisfying customers' requireme

Show the advertising effects on employment, Q. Show the advertising effects...

Q. Show the advertising effects on Employment? Effect on Employment: - Advertising has created together direct and indirect employment to various persons in the society. Thes

Explain about facet model, Question: A facet model has been derived for...

Question: A facet model has been derived for an effective advertising. It consists of six modes namely Perception, Cognition, Affective, Association, Persuasion and Behaviour.

MARKET SECURITIES, IMPORTANCE OF MARKET SECURITIES TO THE GROWING ECONOMY

IMPORTANCE OF MARKET SECURITIES TO THE GROWING ECONOMY

What is comprised in green or environmental marketing, What is comprised in...

What is comprised in green or environmental marketing? Green or environmental marketing comprised all activities designed to generate and assist any exchanges intended to sat

Expalin the benefts of targeting to a marketer, Question 1: a) Define ...

Question 1: a) Define market segmentation and briefly describe the different bases for segmenting markets. b) Expalin the benefts of targeting to a marketer. c) Explain th

Selling and sales management , The assessment for this module is to produce...

The assessment for this module is to produce the elements of a sales plan. The case study assesses your understanding and ability to construct a sales presentation plan and correct

Briefly describe market - oriented pricing characteristics, Question 1: ...

Question 1: a) Distinguish clearly between the aims and the specific objectives of a food and beverage operation. Critically assess some of the specific "qualitative" and "qua

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd