What is personal selling, Marketing Management

Assignment Help:

What is Personal Selling

Personal selling is traditionally perceived as an interpersonal communication tool which involves face-to-face activities undertaken by individuals, frequently representing an organisation, in order to inform, persuade or remind an individual or group to take appropriate action, as required by sponsor's representative. A salesperson engages in communication on a one-to-one basis where instantaneous feedback is possible. Costs associated with interpersonal communication are normally very large.

 


Related Discussions:- What is personal selling

shipping and purchasing the product, Ordering Stock for ProductPusher ...

Ordering Stock for ProductPusher An important part of your duties as manager is to determine how much of each product to order for ProductPusher's monthly stock inventory.  Yo

Sara, what''s Challenges in Implementing E-CRM?

what''s Challenges in Implementing E-CRM?

Difficulties in evaluation advertising effectiveness, Difficulties in Evalu...

Difficulties in Evaluation advertising effectiveness There are several difficulties and hindrances in the evaluation of advertisement -effectiveness. The major difficulties are

What are the ways of foreign market entry, What are the ways of foreign mar...

What are the ways of foreign market entry? The prospective global marketer has decided onto a market entry strategy and a marketing mix. Such are two main methods of foreign ma

In search of greener pastures, did the management take a correct decision i...

did the management take a correct decision in rohit''s case

What is the meaning of product development, What is the meaning of product ...

What is the meaning of product concept? Meaning: Product concept means that consumers will favor products which offer the most performance, quality and features and which

International marketing, 1. Define international marketing and furnish its ...

1. Define international marketing and furnish its features. 2. avid Ricardo's theory of comparative advantage is an improvement over Adam Smith's theory of absolute advantage.

Test Marketing, What is test marketing and various approaches followed by F...

What is test marketing and various approaches followed by FMCG companies

Safety, explain right to safety

explain right to safety

Describe the purpose of a knowledge base, Question: e-HRM is a way of i...

Question: e-HRM is a way of implementing HR strategies, policies and practices with the full use of web-technology channels. (a) Describe the different ways in which e-HR a

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd