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Factors affecting the choice of distribution channel Choice of an appropriate distribution channel is very significant as pricing as well as promotion strategy are dependent up
IMPORTANCE OF MARKET SECURITIES TO THE GROWING ECONOMY
As the opening vignette indicates, The Mayo clinic has been built as one of the most powerful services brands on its firmly held belief and focus on the experience of the patient.
Importance of the marketing in the development of the economy : In all developed countries of the world, marketing is considered to be the key of the economic activities for the
What is the meaning of product concept? Meaning: Production concept is the philosophy which consumers will favor products which are available and highly affordable and whi
Discuss the factors that need to be considered when developing an international marketing communication campaign
1. Define international marketing and furnish its features. 2. avid Ricardo's theory of comparative advantage is an improvement over Adam Smith's theory of absolute advantage.
How holistic marketing concept is different from conventional concept? Holistic marketing is an approach to marketing which attempts to recognize and reconcile and the complexi
explain the various approaches that are followed by FMCG companies in test marketing?
Product policies: Product policies are the general rules set up by the management itself in the marketing product decisions. Products of a firm are the backbone with which p
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