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Question:
The Association of Small & Medium Enterprises have sought for your views as Marketing Consultant. You have been asked to advise a small company about its product portfolio. Write a report which:
a) Explains the product life cycle and critically assesses its weaknesses as a concept.
b) Identifies why the BCG matrix is often used in portfolio planning, and suggests, with examples, why the BCG matrix might be criticised as a marketing management tool.
draw the Typical Profiles Of Shoppers Stop Customer Segments .
Explain about the Sales Promotion Sales promotion comprises numerous marketing techniques which are often used tactically to provide added value to an offering, with aim of ac
Contents of Marketing Plans: ( a) Executive Summary & Table of Contents: The marketing plan should open with a deep summary of the main goals and recommendations. A ta
explain the various approaches better followed by smcg companies in test marketing?
Explain about the product assortment in briefly. “A product mix (also termed as product assortment) is the set of all products and items which a particular sellers offers for s
Name the factors affecting pricing decisions a) Cost b) Demand c) Competition d) Marketing Objectives e) Government Regulation
What is the meaning of societal marketing concept? Meaning: Societal marketing concept is the idea which the organization must find out the needs, interests and wants of
what do you understand by marketing management? explain its importance in modern business world
what are significant factors that have led to the success of shoppers'''' sto
x + 3y + z = 10 2x + y - z = 1 3x - 2y - 8z = -3
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