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Question 1:
The most important test for any organization comes when it is hit by a major accident or disaster. It is required to manage such emergencies intelligently and forthrightly with the news media, the community and employees at large. With this in mind explain the key factors to successful crisis management.
Question 2:
(a) Show the various issues that make an effective news release. (b) What are the required considerations when planning a press event?
Question 3:
Enhancing credibility and winning trust must be the primary employee communications objectives nowadays. What elements would you consider in coming up with an employee strategic communication program and enumerate on the tactics that you will employ to enhance communication with this public?
What are the advantages of exporting in marketing? The advantages of exporting are illustrated in below: • Manufacturing is home based therefore, this is less risky than ove
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explain the various approaches better followed by smcg companies in test marketing?
Question 1: "Marketing has been called both a major villain for its role in stimulating unsustainable levels of demand and consumption, and also a saviour through its applic
Q. How to select a Media for advertisement? Media Reach and Coverage: Such media must be selected which has wide reach and can cover our target customers. If the advertiser h
Question : a) Show and describe the cultural and social factors that can influence buyers' decisions. b) In a buying center purchasing process, which buying center particip
How is modified rebury purchase affected in buying decision? A modified rebury purchase: This is a type of buying situation in that the buyer wants to change prices delivery r
hi 1. Discuss the functions of marketing beyond advertising and selling 2. and why is it important for non-marketing employees to have a better understanding of marketing function
How many factors are affected of strategies human resource investment decision? There are numerous factors which considered of strategies human resource investment decision. Su
Concept of the marketing: Generally, marketing is understood to mean the sale and purchase of goods and services but it is narrow thinking to understand it so. The term mark
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