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Question 1:
Apply the PESTEL Model to the Financial Services Sector in Mauritius, identifying opportunities and threats.
Question 2:
Analyse the steps in the Strategic Management Process in relation to a changing business environment.
Question 3:
(i) Explain the BCG Matrix as a decision making tool. (ii) State assumptions and limitations related to the BCG Matrix.
Question 4:
Explain Porter's Generic strategies, giving examples throughout.
Question 5:
Discuss the importance of feedback and control in the Strategic Management process.
Question 6:
Discuss how the importance of the concepts of Vision and Mission apply to your organisation.
Describe the important roles participants of a distribution channels. Participants in the Channel: There are two kinds of participants into the channel. The first partici
What are the activities constitute the marketing mix Collectively, the activities constitute the marketing mix -4Ps, as McCarthy (1960) originally referred to them - and the fu
What is lead generation in personal selling process? Lead generation: Identification of prospects is initial step in personal selling process. Organization produces the l
Q. What do you mean by Promotion Mix? Promotion mix is a particular mixture of promotion tools used by a company to communicate with the audiences. There are 5 main tools sales
What is the role of following in personal selling process? Follow up: Sales executives must follow up the order produced. It will assist the company to know the customer
Market Expansion?
What are tangible advantages in e-commerce? Tangible advantages are as explained below: Through the buyer’s perspective e-commerce gives very many tangible advantages: a.
Can brand promotion technique benefit an organization by increasing its sales or hitting competitive brands may leave a negative impression on the customers?
What are the various strategies of product mix
Market Ef ficiency Market efficient is a market in which the prices of the assets or privacies fully reflect all available information. When new information comes wh
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