Explain porters generic strategies, Marketing Management

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Question 1:

Apply the PESTEL Model to the Financial Services Sector in Mauritius, identifying opportunities and threats.

Question 2:

Analyse the steps in the Strategic Management Process in relation to a changing business environment.

Question 3:

(i) Explain the BCG Matrix as a decision making tool.
(ii) State assumptions and limitations related to the BCG Matrix.

Question 4:

Explain Porter's Generic strategies, giving examples throughout.

Question 5:

Discuss the importance of feedback and control in the Strategic Management process.

Question 6:

Discuss how the importance of the concepts of Vision and Mission apply to your organisation.

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