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QUESTION 1
(a) Explain the term Market research.
(b) Highlight its importance and how it can be used to deal with competitors on the market.
QUESTION 2
You have been appointed as the Marketing Manager of L'Oreal Cosmetics in Mauritius.
i) Using examples from your business, describe the channels that may be used by your business to reach your target consumers.
ii) Do you think personal selling is more effective in the sale of cosmetics? If so, why?
As discussed in the video lectures for this module, the president plays many different roles: Chief of State; Chief Executive; Chief Diplomat; Commander-in-Chief; Chief Legislator.
what are the core principles of msrketing
what is market offers
please give target market assignment (introduction, content topic note and aknowledgement)
Question 1: (a) Illustrate how personal selling and direct marketing can be used to enhance the relationship with customers. (b) Critically evaluate the use of controversi
Punch Products (PP) is a regional producer of soft drinks and sells mainly in the states of Kansas, Oklahoma, and Texas. Three years ago, in 2009, it made the decision to diversify
Advertising management: advertising management involves the major decisions in the management of the advertising. Broadly it includes the following activities: 1. Settin
Q. Evaluation of advertising media - Magazines and Journals? Are one more form of print media. These are published regularly at regular intervals like fortnightly as well month
Program: Add two five-byte numbers using arrays ; ALGORITHM: ; Make count = LEN ; Clear the carry flag ; Load address of NUM1 ;
(a) Find the main external forces triggering the need for organizational change. Pick three and discuss how they might necessitate behavioral change on the part of organization's e
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