You should design a ‘hearts and minds’ programme associated with the implementation of a modern system for the recording and management of stock within a book-publishing company and for supply of books to booksellers. Then describe the major stages of this programme?

A good place is to begin along with the purposes for the implementation of this system. When this aims to decrease stock holding costs for the publisher but may lead to delays within shipping books to bookshops, after that the message is different from when this also speeded up or made simpler the ordering and delivery of books.

Subsequently, make a stakeholder analysis and calculate the impact of the modern system on the various stakeholders. Include the stakeholders within planning for implementation and think regarding acquiring key ‘change agents’ through the publisher and the book trade to work along with you.

Make sure that everyone knows what’s happening and which people are correctly trained and supported. Make a forum for the identification and speedy explanation of all matters.