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4 p''s of marketing
Question 1: (i) Distinguish between global marketing and international marketing. (ii) Explain the similarities and differences of a free trade area, a customs union, a comm
Question : (a) "America's investors are as busy as they have ever been and its entrepreneurs are seizing on their ideas with the same alacrity as always. Investment in resear
Two stage channel of distribution This is the most commonly used channel of distribution for the sale of consumer goods. In this case, there are two middlemen used, n
What is consumes behaviour? Consumes Behaviour: The most significant issue for the marketers is to classify the requirements of the consumers since customer and consumer m
how is rapid globalisation a challenge in the 21st century.
Question 1: Describe the types of new service developments and its stages Introduction Detail explanation on types of new service development and its stages Diag
Define the nature of personal selling within significant points. Nature of personal selling: There are different types of sales jobs utilize to sell the product of the
Question: (a) "Consumers have both innate and acquired needs." With reference to examples you are familiar with, differentiate between these two types of needs. (b) "Tho
1. How do you use the indicators on your car dashboard? It's worth taking a moment to think about how the car's performance (KPIs) is conveyed through the dashboard of the car. Thi
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