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QUESTION You have been appointed as the treasurer of Robin International, an electronic firm with many subsidiaries abroad. The management of Robin International do not have an
State the Types of channels of distribution Generally we don't buy goods directly from the producers. Producers/manufacturers usually use services of one or more middlemen to s
What is Multi Segment Approach for selecting target markets? Multi segment Approach: As an organization directs its marketing attempts at two or more segments through dev
what is importent of positioning?
a marketing plan is as good as its implementation discuss
how do the vals influence marketing
Generic Product A generic product is an unbranded, inexpensive, plainly packaged version of a common consumer product. It is usually standard for slightly substandard quality c
history of e-marketing
Probelm 1: (a) Outline the ways in which the STEP factors would affect the marketing function of a new brewery in Mauritius. (b) List and show the important elements of a co
1. Use any tool of the promotion mix tools to promote and sell your new product “Diet cupcakes”. Specify the tools and the reason for selecting it. 2. Screen the communication o
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