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Question 1:
You have just been appointed as Food & Beverage Controller of a medium -size hotel and you have been requested to set up a new control system.
(i) Explain in detail how you would proceed with emphasis on the various sensitive areas requiring control.
(ii) Establish a work plan for the implementation of the system and explain the rationale behind the various procedures your staff and yourself will have to adopt for the system to be efficient.
Question 2:
(i) Explain in detail the various steps in menu costing.
(ii) What are the various types of menus depending on these costing methods and why is it important for the pricing exercise?
(iii) Make a course banquet menu and suggest the wines you would recommend for each course.
Q . The following are two weekly forecasrs made by two different methods for the number of gallons of gasoline in thousands, demanded at a local gasoline station. lAlso shown are a
Company of the enterprise factors: the choice of channel is also influenced by company characteristics such as its financial position, size, product mix, morale of its employers,
Question : (a) Describe with examples the concept of product line and product mix. (b) Compare and contrast Reverse Positioning and Breakaway Positioning strategies. (c)
Consumer Buying Behaviour Markets (and those which they serve) must be understood before marketing strategies may be developed. The consumer market purchase services and goods
How is Marketing Customer Focused? It is the Nature of Marketing. Marketing tends to assure and delight customer. The functions of marketing should be directed and focused at t
explain the role of the process of marketing in business
discuss the four functions of marketing management analysis, planning, implementation and control
meaning of regional products or definition of regional products
The percent of sales one product earns in relation to total market sales for all products in that category.
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